| A Brief
History Urban Mover
began right at the start of this century in 2000, when electrical
engineer and founder Keith Chamberlain realized that there
might now be an opportunity to produce a new range of electrically
assisted vehicles, based on the newly emerging lightweight
battery technologies. The name Urban Mover came about when
Keith was analyzing his initial target market - that of
urban commuting and moving people from one point to another
via zero emission vehicles - Urban Mover was born.
At that time, the idea of
a lightweight quality and affordable electrically assisted
bike was a relatively new one. However, the newly
formed Urban Mover team set about the huge task of designing
and developing a new lightweight range of pedal assisted
bikes that would be affordable, economical, non polluting,
desirable and fun to use. In 2003 the company was
formally incorporated following 2 years of R&D and prototype
testing.
Urban Mover grew steadily
in the early years and developed a small range of powered
bikes that were to be used as a test bed for future development.
But it wasn't until 2004 that it had sufficient evidence
of a successful, lightweight and stable battery technology
to power its next generation of bikes. This new battery
was to be supplied by one of the worlds leading battery
companies GP - who now provide all our lightweight Nickel
Metal Hydride batteries in our pedal assisted bike range.
The company Urban Mover, has
expanded very quickly in recent years - developing a complementary
off road leisure range of electric power boards, electric
scooters and an electric ATV, plus the development and launch
of a fantastic range of world beating road legal electric
motor scooters under the Lexola brand.
Urban
Mover granted licensing rights in the USA in 2005 and by
the middle of 2006 a further 7 new licences were granted
across 4 continents. By the end of 2006, 80% of all
sales are generated from outside the UK. Our goal
is to have a presence through licensing agreements - in
every major country across 5 continents by the end of 2007.
To date, we are on track to achieve this key goal to spread
the brand, the values and vision of Urban Mover across the
globe. |
